Millwood Education

We actually first began working with Millwood Education on their website back in 2008! Of course, web standards have moved on somewhat in the last 11 years and so their site has too. This has culminated in a full re-build of the site onto Magento 2 – the most recent and powerful version of Magento, and our go-to ecommerce solution. One of the key features of Magento 2 is Instant Purchase which allows returning customers to experience faster checkout, a main benefit of this being that websites with easier checkout systems have historically seen increased sales.

The new site includes a new site structure and accompanying mega menu, to help customers find the product for them as easily as possible. The basket and checkout pages have also been redesigned, again with user-experience in mind. Magento 2 also delivers optimum performance on mobile devices, ensuring Millwood Education customers have a consistent experience on every device.

Over recent months our SEO team have been heavily involved on the Millwood Education website. Following an in-depth audit into the technical performance of the website set against stringent KPI’s and objectives, we set about improving the visibility of the website on search engines for key search terms.

Thanks to various technical SEO improvements, plus creating regular and optimised blog content, we have achieved some fantastic results, including:

• 271% traffic increase
• 141% revenue increase