Fat Media has launched a stylish new website for The Curve, a company providing curvaceous ladies with the latest fashion trends.
We worked closely with The Curve team to design and develop a website which reflects their fierce attitude to fashion, as well as providing a superb shopping experience for their customers.
Users can choose to shop the collection by trends as well as filter products by different criteria. The dynamic home page engages the user through eye catching fashion photography and simple navigation.
The Curve has created extensive video content to show off their clothes on the catwalk. The video are shared on its dedicated YouTube channel and embedded into the website on the home page and specific product pages.
The content strategy extends further through their Twitter and Facebook accounts and trend-setting blog.
Compatible across a range of devices through an intuitive responsive design, fashion savvy and curvy girls can shop the latest looks from anywhere they're connected.